Jargon Buster: Entity Resolution
What is entity resolution and why is it important?
When carrying out Know Your Customer (KYC) screening, a challenge many organisations face is determining whether data refers to the same entity or multiple, different entities. Entity Resolution (ER) is a technique that allows you to know if real-world entities are linked—or not. Once the entities have been determined as equivalent, a common identifier is added, linking the different records. This enables you to create unique customer profiles and avoid duplication.
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